The Client
Wilde Thyme Foods is a family-owned business specializing in ready-to-eat soup and dip mixes. They had a loyal local following and a product line people loved — but no way to sell online and reach customers beyond their local market.
The Challenge
Selling food products online comes with unique challenges. The product photos need to make people hungry. The site needs to handle inventory, shipping calculations, and payment processing without friction. And for a family-owned business, the website needs to feel personal and authentic — not like a generic template.
Wilde Thyme needed more than a developer. They needed a partner who could handle the full picture: design, photography, e-commerce, and hosting.
What We Built
- Custom WooCommerce store — A full e-commerce platform built for their product catalog, with easy-to-manage inventory and straightforward checkout
- Custom food photography — Professional product photography that showcases their soup and dip mixes in a way that makes people want to buy. No stock photos, no generic flat-lays — real photos of real products
- Brand-forward design — A site that reflects the warmth and personality of a family-owned business, not a faceless corporation
- Managed hosting on AWS — Fast load times and reliable uptime, because a slow online store loses sales
The Result
Wilde Thyme Foods went from local-only sales to a fully operational online store. The custom photography gives their products the presentation they deserve, and the WooCommerce platform makes it easy for their small team to manage orders, update products, and track inventory without technical headaches.
The site runs on 45Squared’s managed AWS infrastructure with ongoing monitoring and support — so the Wilde Thyme team can focus on making great food, not debugging their website.
Have a product people love but no way to sell it online? Let’s change that →